Recently, we have witnessed a notable movement in the soluble coffee industry, with significant investments in new plants and equipment. In Brazil, leading companies like Nestlé and Ofi have demonstrated a decisive approach towards the growth and enhancement of the soluble coffee sector. The decision to invest in our country, one of the world's major coffee producers, reflects the confidence of these giants in our potential to boost the production and quality of soluble coffee.

According to Bloomberg*, the significant recent inflation in Arabica coffee prices has led to a growing demand for coffea canephora. As Vietnam, a major producer of this type of coffee, has been unable to meet the demand, Brazil, with its significant production potential, has been the choice for new investments.

The same inflationary phenomenon has reflected in the increase in prices of roasted and ground coffee, suppressing the demand for the product and causing the consumer market to shift to its less expensive substitute competitor, soluble coffee. As a result, we have observed a global warming in the soluble coffee market. Thus, in addition to Brazil, we see investment trends in the industry in other parts of the world, such as India and Vietnam.

Contributing to this revitalization of the instant coffee market is a growing preference for convenient and yet delicious coffee beverages, as the significant improvement in the quality of soluble coffee in recent years has also been a determining factor in maintaining the sector's vigor.

At Cia Lilla de Máquinas, we take pride in stating that we are at the forefront of innovation and excellence in the manufacture of coffee roasting machines. Our equipment is internationally recognized for its quality, efficiency, and ability.To meet the growing demands of the soluble coffee industry, and we are committed to continuing to provide the most advanced and effective solutions to meet this growing demand.

Our equipment is designed to ensure maximum efficiency, superior quality, and environmental sustainability, contributing to a more promising future for the soluble coffee industry. We are proud to be a part of this exciting revolution in the coffee industry and to be the preferred choice of many leading companies in the sector.

We will continue to invest in research, innovation, and technology to ensure that our customers have access to the best coffee roasting machines on the market. On behalf of Cia Lilla de Máquinas, I would like to thank all our clients, partners, and collaborators for trusting our company.

Together, we are shaping the future of soluble coffee and raising the quality standards worldwide. We look forward to continuing this exciting and opportunity-filled journey.